Elomi bras are extremely popular in New zealand amongst fuller-figured women. If you’re looking for a comfortable bra which offers sophisticated looks, Elomi bras are the best bet! Known to offer extra support, Elomi bras are deep at the sides and back. This design offers an extremely smooth feel and comfort. Over the years, Elomi have launched some popular styles such as the well-known Matilda Plunge bra. Our experts Elomi bra fitter states that Elomi bras offer a generous cut and hence when you buy Elomi bras online, you may need to go lower down in the back size, and higher up win the cup size.